Fashion4Good.org

Levi's® and Water.org have partnered up to help the over 1 billion people in the world who lack access to clean water.

sffama — Fri, 23 Mar 2012 06:12:25 -0400

A billion people currently lack access to clean drinking water. Levi Strauss & Co. and Water.org are committed to changing this. Starting March 22nd, Levi’s and Water.org will Go WaterLess. You too can join the partnership by visiting http://www.levi.com/waterless and taking the Go WaterLess challenge or learning more at http://www.water.org.

Levi Strauss & Co. believes that water is a precious resource and everyone should do their part to lead a more WaterLess lifestyle. Find out more about our waterless jeans and Go WaterLess at www.levi.com/waterless

Gorilla Workshop launches “Gorilla Kick-Off Set

sffama — Fri, 09 Mar 2012 21:25:20 -0500

FOR IMMEDIATE RELEASE:

Gorilla Workshop launches “Gorilla Kick-Off Set,” the first 6 shirts to be made through a partnership with San Francisco Fashion And Merchants Alliance, Inc. (SFFAMA) and crowd funding site IndieGOGO. Design, Inspire, Create – Gorilla Workshop

San Francisco, CA. March 2012 – Gorilla Workshop http://www.gorillaworkshop.com announces the pre-launch of their first shirt designs to be put into production. Gorilla Workshop is a collaborative collective of artists, designers and illustrators intent on creating great and unique apparel. Check out the first 6 designs that have been chosen.

SFFAMA http://www.sffamainc.org, the largest and most innovative fashion organization in Northern California, has partnered with IndieGOGO http://www.indiegogo.com, the world’s largest global funding platform. This partnership enables anyone with a fashion-related project to raise the funding necessary to make their dreams become reality. “Gorilla Workshop” will be one of the inaugural campaigns featured on the dedicated SFFAMA page on IndieGOGO.

Jonathan Niemuth, founder of Gorilla Workshop, explains “Gorilla Workshop was created so other artists and designers could create and be recognized for their work knowing that their designs will be produced as the highest quality product possible.”

Learn more, or join the movement and be a contributor yourself at: http://www.indiegogo.com/Gorilla-Workshop
About Gorilla Workshop – http://www.gorillaworkshop.com

Gorilla Workshop, a San Francisco apparel collective founded in 2011, is intent on providing unique urban apparel while giving great artists the ability to showcase their talent and earn from their designs. Not only are we promoting the individual, but we are also using local businesses in any way we can. Our shirt manufacturers are in Los Angeles, our screen printers and cut & sew teams are in San Francisco and Oakland. Not only do we want to stimulate creativity, but we also want to stimulate the local economy. Design, Inspire, Create – Gorilla Workshop

Jonathan Niemuth (Founder). Jonathan Niemuth is a local San Francisco creative and entrepreneur. After graduating art school in industrial design, he immediately jumped into the construction business, but never lost his passion for design and apparel. In 2005, he made his first line of men’s jackets, successfully sourcing the fabric he wanted and finding local cut & sew shops to make his prototypes. His entrepreneurial spirit and passion for high-quality apparel lead him to collaborate with like-minded creatives and start Gorilla Workshop.

For more information about Gorilla Workshop please visit: http://www.gorillaworkshop.com.

SOLZ, Solar Bag

sffama — Fri, 09 Mar 2012 20:53:54 -0500

SOLZ, Solar Bag is a sponsored project of SFFAMA.

From the team that brought you SOLZ shoes.

We are proud to announce the pre-launch of our newest functional fashion product “SOLZbag”, a solar powered backpack that functions as a personal portable power station. The bag is designed with three 1.5-watt solar panels that will give a total of 4.5 watt charge to a removable lithium-ion battery; the battery is versatile and also can be charged by a computer or any power source available. Once the battery is charged, it can be connected to almost any small personal electronic device using a variety of power adaptors that come with it. The bag also includes a front pocket, specially designed to hold a pair of SOLZshoes. The bag contains a dedicated padded laptop or tablet sleeve and an additional sunglass and accessory pocket.

This bag is perfect for days on the beach, picnics, hikes, or even just running around town. We all know how frustrating it is to have your smartphone or tablet run out of battery life. With SOLZbag, this never has to happen again.

The battery is removable and can be used without the backpack as well. This itself is a very useful and handy little lifesaver.

We have spent our own money designing and developing this product. We have our manufacturing ready and just need to raise $7500 to meet our initial minimum order quantity. Join this campaign and help us bring this amazing product to market.

SOLZ also has a soul. We have partnered with Nashville-based charity Soles4Souls to distribute shoes to people in need. We have made it possible so that for every SOLZ bag or pair of SOLZ shoes purchased, we can get a pair of shoes to people in need.

4.5 Watts of Solar Power: 1 hour in sun = 3-4 hours talk time.
Battery: Up to 20+ hours talk time or 50+ hours music playback.

SOLZ bag will help you stay organized, stay active, stay green and stay charged…

While our prototype was made to match our flagship white shoes (below), we will also be making them in black and gunmetal grey with red accents to match our other popular shoe styles. You can see the color schemes here: http://www.solzshoes.com/collections/frontpage

SOLZ, Never stop shining!

FASHION+TECHSF: Mentors & Apprentices. 02212012. FIDM Part 1/2/3/4

sffama — Sat, 03 Mar 2012 07:09:00 -0500

Watch Video 2
Watch Video 3
Watch Video 4

FASHION+TECHSF: Mentors & Apprentices. 02212012. FIDM Part 1

Mentors and Apprentices is a career workshop and a networking event for the fashion, technology and creative industries in the SF Bay Area. Business owners who work in fashion, marketing, technology, art and design related professions will introduce their businesses and/or products, explain what they do, discuss their industry challenges and the nature of their internship opportunity, followed by a Q&A session. Mentors will then be available to meet and interact with participants and for additional informational interviewing.

Students, entrepreneurs and those interested in additional career options are highly encouraged to attend. Internship opportunity and requirements are determined by each mentor and will vary. Resumes recommended.

SPEAKERS:

Joanna Riley Weidenmiller – www.1-page.com
Beth Blecherman – www.techmamas.typepad.com
Neelu Jain – www.neelujain.net
Lili Balfour – www.atelieradvisors.com

MODERATORS:

Brad Carrick – www.solzshoes.com
Owen Geronimo (PR/Publicity) - http://www.about.me/owengeronimo

VISIT FASHION+TECHSF: http://www.fashiontechsf.com

Join FASHION+TECHSF: http://www.fashiontechsf.org

FASHION+TECHSF (formerly FashionMashup) is the longest running monthly workshop and event series in the San Francisco Bay Area focused synergistically on building, promoting and educating the vibrant community of fashion and technology entrepreneurs, designers, developers, bloggers, business professionals, students, investors and numerous enthusiastic companies, schools, groups and individuals who share our vision of a world-class fashion and technology industry that is innovative, disruptive and uniquely San Francisco.

Our mission is to create educational, social and business opportunities for the fashion and technology industries. In the past two years, FASHION+TECHSF has become the leading network for all things fashion and technology in the SF Bay Area.

Sonas Denim is a new brand of eco-friendly, fashion forward jeans from San Francisco

sffama — Mon, 05 Dec 2011 02:17:00 -0500

FOR IMMEDIATE RELEASE

SAN FRANCISCO (Nov 23rd, 2011)

Sonas Denim is a new brand of eco-friendly, fashion forward jeans from San Francisco that are taking the city by storm. Today, we launched our new signature line of patched jeans for men and women; they’re sexy, free spirited and so stylish they will wow even the most dedicated fashionistas. Sonas jeans are the only eco-friendly jeans on the market with a portion of our line made from reclaimed denim and all products are made in California. As dedicated animal lovers and having been involved in the animal rights community for the past 11 years, we vow never to use any animal products in our line and we will donate 10% of our net profits to animal rights groups such as Animal Rescue Media and Education. See, http://arme.tv/

I was born in Ireland and was inspired to design these patched jeans after many years of travelling and attending festivals all over the world. “The Burning Man” festival is my noted favorite and Blackrock Desert provided the occasion to be creative in designing my own pants! I had countless people asking me where I got my jeans and where they could find them. Also, my girlfriend kept encouraging me to wear them out in the City and not just for festivals. After a few years of interest and enthusiasm over my patched denim, I decided to bring them to the world. In response to the demand for something edgy and new, we created a variety of cuts and styles tailored to diverse tastes. Our customers are typically young at heart, free spirited, fashion forward, confident, compassionate, conscious, and independent.

We are hoping to begin a revolution in the fashion industry. We plan to motivate the fashion world with our confident, unique designs that express a lifestyle choice to be kind to animals and not to waste. When we say “Spread the Sonas,” we actually want to send a message to the public to pass on goodness and happiness to other living beings. Sonas (Gaelic) Happiness, Felicity, Good Fortune, Bliss. We wanted to provide a thoughtful and socially responsible brand that could lead the industry by example following values that are true to our heart. Our signature patchwork jeans are just the beginning. We already have designed cruelty free sweaters, t-shirts and belts and accessories waiting down the pipeline for production. All these ideas are constructed without taking the skin or fur off of anybody.

Our jeans are distinctive with their signature patchwork composition. A small label in the back doesn’t differentiate our jeans from the rest. It’s the lifestyle and substance of our entire brand that makes Sonas different.

We currently offer a diversity of design cuts for men and women including; skinny, straight, boot and flare. You can buy our jeans online at www.sonasdenim.com and at seven San Francisco stores including: ABS Fits, Rolo on Market, Rolo SOMA, RAG, Zeni Wear, Wonderland and P-Kok Planet.

About Sonas: Sonas Denim was founded by Gerry Kelly an Irish born festival enthusiast. Visit www.sonasdenim.com for more information. You can follow us on Facebook at Sonas Denim of San Francisco and on Twitter @SonasDenim.
Press Contact: Gerry Kelly, 415-691-9865, gerry@sonasdenim.com

World AIDS Day 2011

sffama — Thu, 01 Dec 2011 08:29:16 -0500

A heartrending video by award winning young photographer Maisie Crow has spent ten days in Mozambique with Lucia, a young girl who cared for her mother who was suffering from HIV/AIDS. *All images copyright Maisie Crow or the publication for which they were shot. The theme for this year’s World AIDS Day is “Getting to Zero - Zero New HIV Infections. Zero Discrimination and Zero AIDS Related Deaths”.

Watch international AIDS experts discuss the challenges of creating an AIDS-free generation, despite the global economic downturn.

World AIDS Day 2011 marks 30 years of AIDS. This student slideshow highlights the most recent statistics, challenges and goals in the continuing fight against HIV and AIDS.

Occupy Fashion

sffama — Tue, 18 Oct 2011 00:00:00 -0400

Frontline

SOLZ, shoes on a roll

sffama — Sun, 21 Aug 2011 09:01:09 -0400

From the team that brought you Walksoftz, “Roll-up ballerina flats in the clutch!” - we are proud to introduce our new line - SOLZ shoes. At SOLZ, we have designed and patented a new and unique shoe for a unique lifestyle – yours. These are shoes for walking around town all day or dancing all night. They are perfect for running on the beach. They can even go in the water with you and walk up and down your longboard. When you are done, you can hose them down or throw them in the wash. They are so comfortable you may forget you have them on. But your feet will notice, and because they look so good - so will everyone else. PLEDGE HERE!

LEATHER ROBOTS invade SF Fashion Week 2011 A Fashion project in San Francisco, CA by Jackee Princeau

sffama — Sun, 21 Aug 2011 08:43:42 -0400

Jackee Princeau, SFFW 2011 Spotlight from SFFAMA on Vimeo.

Jackee Princeau is a California native. Her love of San Francisco and fashion brought her to study at the Academy of Art. Recently graduated, Jackee is ready and excited to show San Francisco another perspective to the world of fashion design. PLEDGE HERE !

Congratulations to: Sophia Marie & Kelli Eng for Winning The Beauty Expo 2011 Competition

sffama — Sun, 29 May 2011 00:00:00 -0400

Sophia Marie (Hair) + Kellie Eng (Makeup) with model Zhanelle Lee

SFFAMA Raises Funds For JAPAN Tsunami & Earthquake Relief

sffama — Sat, 30 Apr 2011 00:00:00 -0400

Congratulations To Crystal Hermann. Winner of FASHION FEUD Finals 2011

sffama — Sat, 30 Apr 2011 00:00:00 -0400

[Crystal Hermann with winning design with judges: Joseph Domingo, Faith/ Model, Zoe Hong]

[Crystal Hermann with winning design with judges: John Robblee, Joseph Domingo, Faith/ Model, Zoe Hong]

[Above Photos By: Doug Birnbaum]

[Crystal Hermann and Faith with winning design. Photo By: Revolver6 Photography]

[Crystal Hermann with fans. Photo By: Christophe Tomatis]

/ FASHION FEUD is a live “Project Runway” like fashion design competition live on stage. Designers are given an hour to create a design to prepare for a runway show on stage. Then, a walk-off between fashion models donning each designers’ pieces to highlight the night with the audience’s cheers supporting their favorite designer of the …evening. This event is sponsored by “SCION” in collaboration with San Francisco Fashion And Merchants Alliance. Featuring San Francisco’s up and coming local designers.

FASHION FEUD 2011 Final Competition, April 12, 2011, Rickshaw Stop, 155 Fell Street, San Francisco
In Collaboration With: SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE
Creative Director: Owen Geronimo
COMING SOON: THE BEAUTY EXPO, PRET-A-PORTER SF, SAN FRANCISCO FASHION WEEK (TM) 2011
Watch videos @ SFFASHIONTV . JOIN SFFAMA. . Read TESTIMONIALS

Congratulations to SALLY MARIE HAHN, Winner of ‘Fashion Feud 2011, Round 3’

sffama — Mon, 28 Mar 2011 01:00:00 -0400

(Sally Marie Hahn, poses with the winning design with model: Stephanie Williams. Photo by: Andrew Fay)

(Models: Arielle and Stephanie Williams strike a pose. Photo by: Andrew Fay)

(Judge: Lauren Hyde Crafford explains what she likes about this design. Photo by: Andrew Fay)

(Judge: Zoe Brock, explains what she likes about this design. Photo by: Andrew Fay)

CONGRATULATIONS to: SALLIE MARIE HAHN for winning Round 3 of Fashion Feud 2011
Thanks to our esteemed judges, Zoe Brock & Lauren Hyde Crafford
Thanks to our models, Arielle & Stephanie Williams
Thanks to our styling team: MJ Madaris of Mercer Street Salon and Kellie Eng of Pigment Cosmetics
Fashion Feud presented by: SCION, in collaboration with SAN FRANCISCO FASHION AND MERCHANTS ALLIANCE. Creative Director: OWEN GERONIMO

SFFAMA Produces 'EN VOGUE" Runway Show @ The 17th Annual Art Inspiring Hope Gala

sffama — Sat, 12 Mar 2011 00:34:00 -0500

(Illustration By: Gladys Perint Palmer)

SATURDAY, MARCH 12, 2011

San Francisco Design Center Concourse – East Hall. Cameras will flash and fashionistas will be transfixed as you glide across the red carpet and down the runway.

FEATURING:

Anya Tatarenko, Alley Collection, Sincerely Varunee, Jewelry By: MsBellezza

Styling By: Pigment Cosmetics & San Francisco Institute of Esthetics & Cosmetology & Tanera Daye

VIEW INVITATION
Fashion Production By: SFFAMA
Creative Director: OWEN GERONIMO
Join SFFAMA - Close to 1,000 members, free to join
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Follow SFFAMA on TWITTER

Krisztina Lazar Gets Rewarded. Winner of FASHION FEUD 2011 Round 2

sffama — Mon, 21 Feb 2011 16:54:00 -0500

Read related article @ BARE MAGAZINE
Read related article @ THE CHIC SPY
Download ‘FASHISM’ (free app) to vote for your favorite designer
Become a fan of ‘FASHION FEUD’
~~See you at FASHION FEUD, Round 3 on 03/01/2011~~

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Follow SFFAMA @ TWITTER

'Project San Francisco', A Benefit Show for 'Dress For Success' & SFFAMA

sffama — Sun, 06 Feb 2011 06:59:00 -0500

Dress for Success Worldwide is an international non-profit organization dedicated to improving the lives of women located in 110 cities across the U.S., Australia, Canada, the U.K., Poland, the Netherlands, the West Indies and New Zealand. The professional clothing, employment retention programs and ongoing support that we provide our clients symbolize our faith in every woman’s ability to be self-sufficient and successful in her career.

Dress for Success depends on a team of qualified, passionate and dedicated individuals, organizations and companies, each of whom plays an indispensable role in our success.

SFFAMA & Eventbrite Partner Up For PROJECT SAN FRANCISCO

Eventbrite presents: PROJECT SAN FRANCISCO. Project San Francisco is an event to bring together the San Francisco fashion community. The runway will showcase local talent and serve as a platform for recent graduates and alumni from fashion school embarking in the industry. Eventbrite is thrilled to partner with the San Francisco Fashion and Merchants Alliance (SFFAMA), a social development network that champions in various sustainable projects in support of the thriving local fashion industry in the San Francisco Bay Area.

Hosting an upcoming show, runway or gathering? The SF fashion industry is continuing to discover just how easy it is to use Eventbrite to make thier events easier. Cocktails provided by Fiore Spirits. Styling by SFIEC. BUY TICKETS!

Fashion Feud 2011 Round One Winner Gets Rewarded

sffama — Thu, 03 Feb 2011 22:08:00 -0500

(Photos by: Kevin Man Osmond)

Crystal Hermann, Winner of Fashion Feud SF 2011, Round One gets rewarded. Thank you to our sponsor SCION.

SET Boutique To Showcase Project @ Fashion Mash-Up

sffama — Mon, 17 Jan 2011 19:14:00 -0500

Lindsay Sullivan is raising funds for Fair Trade Fashion by SET Boutique on Kickstarter! The 2011 Fair Trade Collection from SET BOUTIQUE. WATCH Presentation HERE.

What is ‘FASHION MASH-UP… Our mission is to provide an open dialogue to engage in a forum which discusses the idea of the economics of art. This series is focused on how to develop innovative solutions that address the impact of our nation’s current economic climate on creative industries.
As a thriving epicenter of independent talents, ‘FASHION MASH-UP” (previously called The Economics Of Art) feature local artists, fashion designers, bloggers, retailers and tech savvies in an effort to brainstorm and share new business solutions and to create an exchange network amongst peers in San Francisco’s fashion and art community.
ATTEND our next ‘FASHION MASH-UP’ on January 20, 2011. Get your tickets from EVENTBRITE.

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Join the SFFAMA conversation @ FACEBOOK

Fashion Network Association Excels with SFFAMA

sffama — Wed, 05 Jan 2011 16:22:00 -0500

SFSU’s FASHION NETWORK ASSOCIATION excels with SFFAMA’s internship program. Students join the production team to learn about the local fashion industry.

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Equality Rules Campaign

sffama — Tue, 07 Dec 2010 18:28:00 -0500

SFFAMA Launches their EQUALITY Campaign with local fashion models and talents. For ‘OPEN CALLS’, visit HERE.

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Join the SFFAMA conversation @ FACEBOOK